168/365 – Small Is Big and Small and Big.

168/365 – Small Is Big and Small and Big.

The Creative Process is about a cycle and we are at the centre of it.
We can make big things that attract attention as much as small things people get attracted by.

Explore something in details and notice how people get lost in the detail and from that are able to see the bigger picture: a tiny drawing on a huge canvas will say something very loud.

Try to do something big, loud and noisy, and observe how people look for the details an make good use of the feedback: a crazy and unexpected gesture in a video shooting will immediately get the attention but will not last forever.

This is an invitation to be part of the cycle of creation and notice its redundancy and repetition, and make us of it.

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